A Simple and Elegant Marketing and Advertising Strategy

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Talk to anyone with experience marketing and promoting their own web site and you will get as many different opinions as there are people. However, there is really only one marketing principle that matters:
Marketing secret — get your sales or marketing message (banner ad, classified, web site or print ad etc.) where […]


Web Sites Tell But Blogs Relate

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I remember my first web site in 1998 and I used it to tell instead of sell. Today we interact, communicate and relate. It is who we relate tom how we communicate, and what we disicuss that gets the attention of your customer.
Via Earthling notes from the Doc Searles closing keynote at Syndicate:
The […]


Business to Business Website Do’s and Don’ts

I have failed at online marketing more than anyone I know - my hope is to share what I have learned so you do not waste the time and money I did.
Do’s
1) Start with a Blog, not a website. What is a blog? Blog is short for weblog. A weblog is a journal (or newsletter) […]