Web Sites Tell But Blogs Relate
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I remember my first web site in 1998 and I used it to tell instead of sell. Today we interact, communicate and relate. It is who we relate tom how we communicate, and what we disicuss that gets the attention of your customer.
Via Earthling notes from the Doc Searles closing keynote at Syndicate:
The […]
Creating Value: The Essential Unique Selling Proposition
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My friend Daryl was out shopping for a new vehicle, doing his part to keep the economy going. However, his experience was not pleasant. He said:
“These sales people just do not get it!”
He took a used minivan for a test drive and as he was leaving the sales person made the comment:
“”I […]
